Primary Research
I created a questionnaire that targets both readers/non readers of local newspapers. I asked questions about what people would like to see inside local newspapers. I asked question about the reader such as what are the hobbies and interest this would give me a more idea of what my target audience like These questions would help me construct a local newspaper suitable for my target.
I will give my questionnaires out to my target audience, which is college students. Both male and female aged 16-19. Once I have received back the completed questionnaires I will collect the answers together. This will then help me start putting ideas together for my newspaper.
My questionnaire:
1. How old are you?
_______________
2. Gender (please circle):
Male Female
3. How do you spend your free time?
______________________________________________________________________________________________________________________________________________________________________
4. How do you receive news updates? (tick all that apply)
Other___________________
5. What do you access news for? (tick all that apply)
Other__________________
6. Do you read local newspapers?
Yes No
7. If so, how often and what local newspaper(s) do you read?
Daily once a week Other__________
The Echo Knowsley Challenge Metro Merseymart Other____________
8. If not, why don’t you read local newspapers?
Other__________________
9. How much would you be willing to pay for a new local newspaper?
Free 10-20p 20-40p 40-60p
10. Where would you like a new local newspaper to be distributed?
11. What do you think is missing from local newspapers?
_________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________
No comments:
Post a Comment